Goodwix

Product comparison and search — operator-verified listings, tag-based situational filtering, dynamic results.

Year
2014
Type
Web / Marketplace UX
2014Year
ArchiveEarly work

Overview

Goodwix is a product comparison service where all listings are verified by operators — unlike regular marketplaces. The design task was specific: help a confused person find the right toy.

Process started with a detailed task map and site structure. The key insight: put different types of content in separate category pages rather than one overloaded screen.

Task and interaction map
Task and interaction map built before any screen design
Site structure map
Site structure derived from the task map

Category Page

Category homepage
Category homepage — familiar shop interface combined with situational search
Tag-based filtering
Tag-based filtering — 'safe', 'wooden', 'transformers' — dynamic, no submit button
Browsing modes
Toggle: Main / Show All / Group by Category
Full category view
Product card fragment
Product card fragment
Archive 2008–2015